Tourism influx in Phuket reveals a staggering 5.85 million travelers within the initial five months of the year.
In the heart of Thailand's tourist hotspot, Phuket, the summer season is in full swing, with the island welcoming a significant influx of visitors. According to the latest available data, Phuket International Airport served over 1.06 million passengers in June 2025, including 317,346 international travelers[1].
While detailed public data specifying the exact top foreign markets for Phuket in June 2025 have not been published yet, national trends offer valuable insights. For Thailand as a whole, Malaysia has overtaken China as the top source country in recent months[3][2]. It is likely that Phuket has followed a similar trend, with Malaysia, China, India, Russia, and South Korea remaining leading markets[2].
In the first five months of 2025, Phuket welcomed 5.85 million visitors, marking a 3.14% increase year-on-year[4]. The island's resilience is evident as overall international arrivals to Thailand in early 2025 have been slightly down compared to 2024, but Phuket has remained a popular destination[3][4].
The UK and Australian markets showed strong growth during the months mentioned, contributing to the increase in foreign visitors. A strong influx of travellers also arrived from Germany, France, Kazakhstan, Malaysia, and the United States[4].
The total revenue generated in June was over 35 billion baht, with Phuket International Airport reporting 7,062 flights, serving 1.06 million passengers[5]. Thai tourists accounted for 1.59 million visitors on the island, a 6.73% increase[5].
As the summer continues, Phuket is preparing for a long weekend holiday from July 10-13, expecting 199,460 visitors and generating 2.89 billion baht[6]. The island is also lined up with several events to bolster its appeal, including the SIP & SURF x Beach Break Kamala (July 25-27), Coral College (July 24), and Asia Link Sketch Walk Phuket (Aug 14-17)[7].
Coral College is an eco-tourism programme promoting marine conservation at Ao Chalong Pier, with all artworks to be displayed at the Thailand Biennale later this year[7]. Asia Link Sketch Walk Phuket gathers 777 artists from 26 countries to sketch iconic Phuket locations[7].
Visitors can look forward to surf competitions, live music, and workshops at the SIP & SURF x Beach Break Kamala, or immerse themselves in marine conservation efforts at Coral College. With these exciting events and the continued influx of tourists, Phuket is set to continue its summer success.
[1] Phuket International Airport Official Figures [2] Tourism Authority of Thailand (TAT) Reports [3] Bangkok Post, "Malaysia overtakes China as top source market for Thailand" [4] Tourism Authority of Thailand (TAT) Reports [5] Phuket International Airport Official Figures [6] Phuket Provincial Tourism Office Reports [7] Event Organiser Websites and Phuket Provincial Tourism Office Reports
Travelers from Malaysia, China, India, Russia, and South Korea are likely to continue dominating the foreign market for Phuket, mirroring the trend seen in Thailand as a whole. With exciting events such as the SIP & SURF x Beach Break Kamala, Coral College, and Asia Link Sketch Walk Phuket, the island's lifestyle and travel offerings are expected to attract more tourists, ensuring the continued success of Phuket's summer season.
